Mrs Laura Reid BSc (Hons) PGDip, FCIM

Trustee

With expertise in marketing development, customer experience elevation, brand positioning, product development, team leadership, and project management within the financial services sector, Laura brings many experiences that benefit her position as a trustee.

Laura's career has involved two decades of providing successful profitable growth (100% YoY) and steering 360° marketing and customer engagement strategies for UK’s leading banks, FinTech companies, and financial institutions within B2B and B2C settings.

Her role and experience allow has allowed her to steer the development of multi-year marketing plans in order to revitalise underperforming brands, realise commercial success, increase social media exposure, and increase brand awareness. Over the years, she has been involved in establishing a stronger market presence, building/developing high-performance teams, and offering/selling financial products to targeted audiences and markets – all experiences which add value to a trustee role.

Laura loves to visit and support Insole Court with her family, recognising the integral role the site plays in the local community.